Stand-To!- Commander’s Appreciation and Campaign Design: A New Approach to Complex Problems - Sept. 3, 2008

[stand-to at www.lists.army.mil]

Edition: Wed, September 03, 2008
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WHAT THEY'RE SAYING
“We’ve been to combat. We’ve been to Iraq, and we enjoyed helping the  
Iraqi people, but helping out our own people in our own state and  
country – that really counts and means a lot to us.”

-Staff Sgt. Guy Bounds, a National Guardsman from Starkville, Miss.

Mississippi Guardsmen provide aid to Gulfport residents
TODAY'S FOCUS
Commander’s Appreciation and Campaign Design: A New Approach to  
Complex Problems

What is it?

Commander’s Appreciation and Campaign Design (CACD) is a new  
cognitive methodology for the design and execution of military  
campaigns. Published as TRADOC Pamphlet 525-5-500, CACD was developed  
for today’s complex, adaptive operational environment, which requires  
a more robust, commander-centric approach to resolve problems.

What has the Army done?

Since its publication in January 2008, CACD has been presented or  
explored in a variety of military and non-military venues. During the  
2008 Unified Quest campaign of learning, students at the School of  
Advanced Military Studies used the ideas contained in CACD as a means  
to approach campaign design in a new way. These student-developed  
designs were carried into the Army’s Future Game and provided a  
richness of understanding that prompted senior leaders to recommend  
the institutionalization of CACD’s ideas into Army doctrine. In other  
venues, CACD has received wide support as well. From the Army War  
College Faculty Symposium on campaign planning, to a faculty  
development session at the Joint Forces Staff College, to The  
National Centers for Systems of Systems Engineering (NCSOSE) at Old  
Dominion University, CACD continues to generate discussion about  
complexity and how organizations approach problem resolution in  
complex, adaptive situations. The most compelling affirmation for  
CACD’s methodology comes from U.S. Army Central Command, which  
directed mandatory reading of the CACD pamphlet for its subordinate  
commanders and staff.

Why is this important to the Army?

The complexity of today’s operational environment requires a  
different approach to problem resolution. Commanders must develop an  
appreciation for the complexities of the environment in order to  
produce a well-framed problem theory and an associated campaign  
design. CACD is a creative, heuristic, and iterative design  
methodology that supports Joint and Army processes for the production  
of plans and orders in complex adaptive situations.

What’s planned for the future?

While CACD’s approach to problem framing and resolution is intended  
for operational-level leaders and Army organizations, it has  
application at any level of war where complex adaptive problems are  
present. The Army Capabilities Integration Center will continue to  
present and discuss CACD to the national security community of  
interest over the next year and incorporate changes that help clarify  
the approach and methodology.

Resources:

TRADOC Pamphlet 525-5-500

TRADOC Web site

INFORMATION YOU CAN USE
• 2008 Strategic Communication Guide - Read the 2008 Army Strategic  
Communication Guide for key messages and updates

• Strategic Communication Coordination Group (SCCG) Workspace

• Army Public Affairs Portal

• Stories of Valor

• Speaker's Toolkit

A CULTURE OF ENGAGEMENT
The Army Community Relations Calendar

Bloggers Roundtable

CALENDAR
Aug. 31-Sept. 7, 2008
: Armed Forces Voter Week:
- Army Voting Assistance Web site

- Federal Voting Assistance Program Web site

September 2008
: National Preparedness Month
Sept. 2, 2008
: Post World War II Japan

Sept. 7, 2008
: Freedom Walk

Sept. 7-13, 2008
: National Suicide Prevention Week
Sept. 11, 2008
: Patriot Day
Sept. 18, 2008
: National Preparedness Awareness Day

SOCIAL NETWORKING
Army Media Player
Flickr: Army images
YouTube: Army videos
Twitter: Army updates
del.icio.us: Army links
NEWS ABOUT THE ARMY
'Ready Army' campaign begins as part of National Preparedness Month  
(ARNews)
Army releases 2008 Modernization Strategy (ARNews)
Army school helps recruits meet requirement for enlistment (ARNews)
Guard supporting Gustav evacuees, patrolling New Orleans (ARNews)
Guard assisting with convention security in Minnesota (ARNews)
WAR ON TERROR NEWS
U.S.-led forces alleged involved in Pakistan attack (WP)
U.S. rejects U.N. report on Afghan attack (BG)
Opinion: A nuclear deal worth keeping (BG)
OF INTEREST
Irobot announces Army contract (BG)
Now you will be able to buy official U.S. Army clothing at Sears (AA)
Free internet service provided to Rough Rider Soldiers (ARNews)
Couples strengthen communication skills at retreat (ARNews)
WORLD VIEW
Pakistan PM's motorcade attacked (BBC | Story)
Army begins evicting Baghdad squatters (AN | Story)
Georgians eager to rebuild army (IHT | Story)
U.S. court finds Aafia guilty of attacking U.S. Army (TN | Story)
Opinion: EU is at last groping towards a common policy on Russia (GRD  
| Story)
WHAT'S BEING SAID IN BLOGS
Experience Army life at the mall (IIF)
Dress blues replace greens (TLC)
In the grand scheme of things (SBz)
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